The Little Layup

Identity, Website

The Little Layup is a small startup that has produced and curated a bunch of affordable and easy to use templates for those looking to pitch work, particularly for (but not limited to) TVC’s/ TV Shows.

As this is a relatively new concept in an industry that is wedded to old practices, the company needed to stand out and the site needed to be super clear, very quickly. The result is an identity that nods to the concept of layout work, (especially to those who have had to put together these documents over and over again…) which lends itself perfectly to a very clean and easy to grasp website.

Work: